Over the past few years, I’ve published over 100 blogs and 266 YouTube videos all focused on one thing — helping you start and scale your Fractional CFO firm.

With all of that content, I know it might be hard to find exactly what you’re looking for — so I decided to compile a list of my best content based on where your firm is at right now:

If you’re just starting or have been in business for less than 2 years, check these out:

1️⃣ Start Here If You’re A New Fractional CFO | Masterclass
A step-by-step process for starting a Fractional CFO firm. Everything from goal setting to pricing. Don’t miss this!
👉 Watch the Masterclass

2️⃣ Start Here If You're a New Fractional CFO
Essential guide for new Fractional CFOs: Learn the critical first steps to establish your practice, attract clients, and deliver value from day one.
👉 Read the Guide

3️⃣ Fractional CFO Credibility: How to Build It Instantly
Establish yourself as a trusted Fractional CFO from day one with these proven credibility-building strategies.
👉 Read the Strategy

4️⃣ What Services Fractional CFOs Should Offer in 2025
A deep dive into building a scalable, profitable scope of work.
👉 Watch the Video

5️⃣ Overcoming Objections on Sales Calls
Learn how to confidently handle 4 of the most common sales objections.
👉 Read the Playbook

6️⃣ 9 Years Later: Fractional CFO Advice I’d Give on Day 1
The advice I’d give myself if I could go back in time.
👉 Watch the Advice

7️⃣ 3 Dead Simple Tips To Close More Leads
Learn 3 proven strategies to convert more prospects into clients.
👉 Read the Tips 

Ready for Advanced Strategies?

1️⃣ 13 Hours of CFO Firm Building GOLD (in 11 minutes)
Six takeaways from top-performing CFOs, distilled from 13 hours of collaboration.
👉 Watch the Breakdown

2️⃣ CFO Stories: Pam Jordan (Pivot Business Group)
Real-life journey behind building a 7-figure firm.
👉 Watch the Interview

3️⃣ 019: Scaling a CFO Firm from $200k to $1MM
Six proven strategies to scale your firm.
👉 Read the Strategy

4️⃣ You Need to Think BIGGER. Here's How.
Why your firm’s growth might be capped—and how to fix it.
👉 Watch the Strategy

5️⃣ The #1 Challenge I Am Facing As A Fractional CFO…
How to navigate the timing of hiring other CFOs.
👉 Watch the Breakdown

6️⃣ Steal My Exact CFO Pricing Strategy (Proven ROI)
This one is just fire.
👉 Watch the Strategy

7️⃣ Building a CFO Firm, But On Easy Mode
If your firm is stuck and you’re not sure why—start here.
👉 Watch the Walkthrough

Hope this list was helpful.
See you next week.